Australian dollars coins in Melbourne, Australia, on April 4, 2024. AAP Image/Joel Carrett
A large majority of young Aussies aged between 18 and 24—typically referred to as Gen Z—are relying on online influencers and artificial intelligence for advice on financial investments, a new survey has revealed.
Two-thirds of young Australians are turning to “finfluencers,” and one in five to AI, according to the poll of 1,227 young people by YouGov, commissioned by the Australian Securities and Investments Commission (ASIC).
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